Professional career of Juan Barbacil

He was born in Zaragoza on July 4, 1960. Together with his brothers, he managed the Barbacil Bodega Licoreria establishment in Zaragoza until 1995, a traditional store founded by the family in 1917. In 1995 he created Barbacil Comunicación and stopped running the family businesses , dedicating himself uniquely to his new company.

  • Distinction of Tourist Merit 2003 to Juan Barbacil for his significant contribution to the development and dissemination of Aragonese gastronomy. Awards granted by the Department of Industry, Commerce and Tourism of the Government of Aragon.
  • Prize of the Association of Aragonese Fairs 2017 to Juan Barbacil for his support and dissemination of the fairs of the Aragonese community.
  • II Edition of the Aragon Hospitality and Tourism Awards, 2017 award to the entity or person outstanding in the dissemination of tourism that has collaborated in giving visibility to the work and effort of the Aragonese tourism scene to Juan Barbacil Pérez. Award from the Confederation of Hospitality and Tourism Entrepreneurs of Aragon (CEHTA).

With your communication office

  • In 1995 he created the communication office "Barbacil Comunicación".
  • For seven years he was responsible for the Generic Campaign for the Promotion of Food from Aragon with Denomination of Origin and food with C for Quality from the Government of Aragon.
  • During the years 98 and 99, he was responsible for the same campaign in the promotional actions carried out with the Aragonese Development Institute of the Government of Aragon outside the Aragonese Autonomous Community.
  • For three years responsible for the action "Gastronomy Classrooms", for the Government of Aragon, Ministry of Agriculture.
  • Coordinator of the Zaragoza Tourism Excellence Plan in its gastronomy area, launched by the Zaragoza City Council, the Government of Aragon, the Sub-Secretary of the Ministry of Industry, Commerce and Tourism, and the Federation of Hotels and Restaurants of Aragon (HORECA).
  • Since 1997 he was responsible for the communication of the Freixenet Group in the Aragonese Autonomous Community, Navarra.
  • Head of the communication department of CRDO Aceite del Bajo Aragón.
  • Organizer of the Maella Peach Fair. for the Maella City Council and with the collaboration of Cedemar and the CRDO Melocotón de Calanda.
  • Director of «The Kitchen of Water. Zaragoza 2006 – 2008» of the Zaragoza City Council and directly linked to the Zaragoza 2008 International Exhibition.
  • Responsible since its creation of the "Gastronomy Plan of Aragon", of the Government of Aragon.
  • Collaborator of the World Congress of Gastronomy Madrid - Fusion in all its editions.
  • Director of Communication of the College of Agricultural Engineers of Aragon, Navarra and the Basque Country.
  • Producer and director of numerous television spots for companies such as Bodegas y Viñedos del Jalón (D.O. Calatayud), Club Náutico Restaurant, Complejo Hostelero Sella, Alimentos de Aragón, Ternasco de Aragón, Carne de Vacuno con C de Calidad, Restaurante Gayarre, Bodegas Aylés , CRDO Aceite del Bajo Aragón, El Criollo coffee and others. 

With the media


  • Collaborator of Heraldo de Aragón in the gastronomy supplement "Con Mucho Gusto"
  • Collaborator in COPE Radio for ten years with the program "With you bread and onion"
  • RNE collaborator in the program "It's not an ordinary day" directed by Pepa Fernández
  • Director of the daily space "From the field to the table" of the territorial circuit of RNE Aragón


  • Collaborator of the ICEX Spain Gourmetour magazine.
  • Since its foundation and for 20 years, he was a writer at El Periódico de Aragón of Grupo Z where he was in charge of the gastronomy area.
  • He directed and presented the weekly program "El vino de la A la Z" that he broadcast on the regional circuit Televisión Española in Aragón.
  • Monthly collaborator since its foundation of the magazine "Horeca" for more than ten years, official communication organ of the Federation of Hospitality Entrepreneurs of Aragon.
  • For more than eleven years a collaborator of Radio Zaragoza – Cadena Ser Aragón.
  • Since its founding and until its disappearance, head of the gastronomy section of the newspaper El Día de Aragón.
  • For a year producer and director of the program "Placeres" on Antena Aragón de Zaragoza.
  • Co-producer and presenter of the serial spaces for Spanish Television in Aragon, "La Despensa de Aragón", "La Magia del Vino del Somontano" and "Alimentos de Aragón".
  • Collaborator of the specialized national magazine Club de Gourmets.
  • For three years editor of the gastronomy area of Play Boy magazine.

Published books

Presentations in most outstanding congresses

  • Director of the International Gastronomy and Health Congress that will celebrate its IV edition in 2018.
  • Menendez Pelayo International University.
  • Institute of Agro-economy of the Mediterranean of the CSIF. Saragossa.
  • Viticulture and Oenology Station of the Government of Aragon.
  • Center for Agronomic Business Studies of Ibercaja.
  • Annual congresses of SALICAL (International Quality Fair) in Logroño.
  • Madrid Fusion. International Summit of Gastronomy and Chefs.
  • Organizer of the I and II Forum of Aragonese Gastronomy in collaboration with the University of Zaragoza.
  • Head of Communication at ALCOTEC, Haute Cuisine and Technology, in collaboration with the Government of Aragon and the University of Zaragoza.
  • Moderator of the II International Congress of Gastronomy and Health in Pamplona. Year 2007.


  • Member of the Aragonese Academy of Gastronomy. She is currently a secretary.
  • Honorary Member of the CRDO Campo de Borja.
  • Gold Medal of Honor of the City of Teruel.
  • Teruel Ham Gold Medal.
  • Honorary member of the Association of Sommeliers of Aragon.
  • Honorary member and dish of the Association of Cooks of Aragon.
  • Honorary member and Pajarita award from the Association of Maîtres de Aragón.
  • Professor for two editions of the Menéndez Pelayo International University in its courses developed in Aragon.
  • Responsible for the texts of the national gastronomy and travel guides Geoplaneta , El País Aguilar , Plaza y Janés y Anaya.
  • Advisor for gastronomic matters of El Corte Inglés in its "Ambito Cultural" of Aragon.
  • For 21 years he sang in the Polifónica Miguel Fleta, the oldest choral group in Aragon, with which he visited a large number of countries. He was secretary and president of the same for seven years.
  • Founder and secretary of the Aragon Symphony Orchestra until its disappearance.